In business studies, you’re required to nail not only essay writing but also report writing, one which you may particularly be unfamiliar with. We’ve prepared a blog to tackle both of these types of responses in your study of this subject.
Whenever you’re asked to construct a report in Business Studies, it is in response to a given factual scenario. In addition to this short scenario, you’ll be provided with a couple dot points detailing which points you need to include in your report. The good thing is that it is all based directly on theory and content from the syllabus. Thus, the only new thing you need to learn is the structure and language of the required report.
Recognize that a report is not like an essay. But in saying that, it is also not entirely informal. You want to aim for a middle of the road approach but one that leans slightly to the formal side of writing.
An easy thing to forget is that you’re writing this report to (usually) the business owner in the factual scenario, and hence your report should be addressed to them – rather than a generic reader or audience.
It is imperative to present your report in an appropriate structure, that is, essentially a marker should be able to tell it is a report from just a quick glance. The first thing you can do to achieve this is use headings and subheadings. These will not only structure your report in a logical manner but also help the reader (marker) guide their way through your response. Ensure to very clearly distinguish your headings from your subheadings any other further subheadings. To do this you can use a combination of uppercase letters, underlining, numbering and even highlighting. Avoid relying on different coloured pens as a way to differentiate your headings as once the exam paper is scanned (for marking), it is often in black & white and so the ink shows up as one colour.
Your report needs to start with an executive summary. In a nutshell, this is really a fancy term for introduction. Your executive summary should contain
After your executive summary, you have the ‘body’, where you actually state and connect the content you’ve learned to the factual scenario. You’ll often need to make recommendations to the business owner of, for example, the best course of action to take or strategy to implement etc. The number of your sections and paragraphs in the body will mostly be dependent on the given dot points contained in the question.
Lastly, you have the conclusion, where you give the business owner a summary of the key points you’ve made in your report. Remember to include your judgments and recommendations here.
This one is a form of extended response you’d be more familiar with. Like your standard essay, there is your typical introduction, body paragraph for each point and a conclusion. The only place where an essay for business studies deviates from other essays is the fact that this one expects you to integrate case studies in your response. These are just factual information, statistics or data on a real-life business.